Local /
VAL NOGUES
[What]
About
me
[02
About
Approach
context]
I spent the past ten years building brand identities and user experiences for various industries. Along the line, I worked with global brands like Amazon or Figma.
My approach is based on strategic thinking guiding creative ideas. I pay close attention to brand foundations and user behaviour to ensure every project has a defined purpose and solves a precise problematic.
Collaboration is at the core of my process. I work closely with clients and teams to develop solutions that are clear and functional.
I believe design must be intentional, and built to last. Whether it's branding, a product or design direction, I bring an attention to details in order to create impactful experiences that elevate brands.
Selected clients
[How]
Focus
And
Expertise
[03
skills
areas]
For more than a decade, I have been collaborating with global companies and ambitious startups on branding, interfaces and design strategy.
[01]
Art Direction
Creative concepts defined by a clear strategy and thorough research are the foundations of my process. I lead teams with clarity, bringing together different skills, aligning visions, and cultivating a shared language. I make sure teams can rely on each member's unique set of skills to drive projects forwards
[02]
Web design
I specialise in creating functional aesthetically driven websites that make a strong first impression. Focusing on meaningful concepts, I create designs that align with strategies and engage users.
[03]
Branding
Good design is never just aesthetic, it’s a strategic process. I stay aware of trends and build on strong concepts to create unique brands that last and move forward with goals and results.
[04]
Animation
Static design doesn't cut it anymore. People expect interfaces that feel alive. Motion and animation are essential for creating experiences that genuinely engage users and tell a compelling story.